LE NON MOI CHAMPAGNE - CHAPTER TWO
It is a pleasure to reveal the release of the second "Le Non Moi” Champagne.
A Grand Cru Blanc de Blancs.
We have collaborated with our partner Christian Stadil on the art-work identity for the bottle and of course created a new limited Beat - Le Non Moi t-shirt.
We celebrated the launch during two immense days and nights at the combined Le Non Moi Festival & Christian Stadil’s 50th Birthday celebration - An experience to remember.
We have collaborated with our partner Christian Stadil on the art-work identity for the bottle and of course created a new limited Beat - Le Non Moi t-shirt.
We celebrated the launch during two immense days and nights at the combined Le Non Moi Festival & Christian Stadil’s 50th Birthday celebration - An experience to remember.
LE NON MOI
French for anatta or no-self. Proust said that we are only fully alive when we are in the non-moi. When we loose the sense of something permanent and let go of our ego and self-consciousness. This being through meditation or even a glass of champagne.
LE NON MOI is also the foundation for an annual grant by Christian Stadil & Thornico celebrating the works, the practice, the situation, the people - that makes it possible to loose self-consciousness.
The first recipient of the Le Non Moi grant is a real polymath and a great inspiration to us. He has deeply affected loads of people for decades through his extensive work in art, philosophy, literature, music, poetry, spirituality and tennis.
His name is Torben Ulrich.
Sincere congratulations from the entire L-L team.
Shop the limited Le Non Moi t-shirt here.